Privacy Policy

This Privacy Policy explains how OOLT LLC ("we," "us," or "our"), a website design and development company based in Georgia, collects, uses, stores, and protects personal information when you:

• Visit our website at ooltllc.com
• Submit an inquiry or project intake form
• Communicate with us by email, phone, or other means
• Use or access any website we have built and are hosting on your behalf

By using our website or submitting any form, you consent to the practices described in this Privacy Policy. If you do not agree with this policy, please do not use our website or submit personal information.

A. Information You Provide Directly

When you fill out our project intake form or contact us, we may collect:

• Full name and business name
• Business email address and phone number
• Business physical address
• Business type, niche, and description
• Website goals, preferences, and project details
• Uploaded files including logos, photos, and brand assets
• Payment information (processed securely through third-party payment processors — we do not store card details)
• Social media account information (where integration is requested)
• Any other information voluntarily provided in correspondence

B. Information Collected Automatically

When you visit our website, we may automatically collect:

• IP address and general geographic location (city/state level)
• Browser type and version
• Device type (desktop, mobile, tablet)
• Operating system
• Pages visited and time spent on each page
• Referring URL (how you found us)
• Date and time of visit

This information is collected through standard server logs and, where applicable, analytics tools such as Google Analytics (GA4), standard server logs, email links, and optional scheduling links.

C. Information from Third Parties

We may receive limited information about you from third-party platforms you connect to or authorize, such as Google Business Profile or social media accounts, solely for the purpose of completing your project.

We use the information we collect for the following purposes:

• Service Delivery: To build, host, and maintain your website as outlined in our Agreement
• Project Communication: To respond to inquiries, send project updates, and fulfill support requests
• Billing & Payments: To process invoices, recurring subscription payments, and financial records
• Storing Project Assets: Uploaded logos, photos, and content files are stored in Google Drive for project use only
• Legal Compliance: To comply with applicable laws, regulations, and legal process
• Improving Our Services: To understand how visitors use our site and improve our offerings (using aggregated, non-identifiable data)
• Security: To detect, investigate, and prevent fraud or unauthorized access

We do not sell, rent, or trade your personal information to any third party for their marketing purposes.

Our website may use cookies and similar tracking technologies. Cookies are small text files stored on your device when you visit a website.

Types of cookies we may use:

• Essential Cookies: Required for the website to function properly (e.g., form submission, session continuity). These cannot be disabled without breaking site functionality.
• Analytics Cookies: Help us understand how visitors interact with our site (e.g., Google Analytics). These collect anonymized data only.
• Preference Cookies: Remember your settings and preferences across visits.

We do not use: advertising/retargeting cookies, third-party ad networks, or any tracking technology designed to follow you across other websites.

Your Cookie Choices: You can control cookies through your browser settings. Most browsers allow you to refuse cookies or delete existing ones. Note that disabling essential cookies may affect your ability to use certain features of our site.

For more information about cookies and how to manage them, visit allaboutcookies.org.

We do not sell your personal information. We may share your information only in the following limited circumstances:

• Service Providers: We use trusted third-party tools to operate our business, including Google Workspace (Drive, Sheets, Gmail), payment processors (Stripe), and hosting platforms (Cloudflare). These providers access your information only as needed to provide their service to us and are bound by their own privacy policies.
• Legal Requirements: We may disclose your information if required to do so by law, regulation, court order, or governmental authority.
• Business Transfer: If our business is sold, merged, or transferred, client information may be transferred as part of that transaction. You will be notified of any such change.
• With Your Consent: We may share your information in any other way if you give us explicit written consent to do so.

Third-Party Tools Used:

• Google Drive / Google Sheets — file and data storage (Google Privacy Policy)
• Google Apps Script — form processing automation
• Cloud Flare — website hosting (Cloudflare)

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Policy, or as required by law:

• Active Clients: Project files, communications, and billing records are retained for the duration of our business relationship.
• Former Clients: We retain records for a minimum of 3–5 years following the end of our engagement for legal, tax, and business continuity purposes.
• Intake Form Submissions (Non-Clients): If you submit an intake form but do not become a client, your information is retained for up to 12 months and then securely deleted.
• Analytics Data: Aggregated, anonymized analytics data may be retained indefinitely.

You may request deletion of your personal information at any time by contacting us at devin@ooltllc.com. We will honor deletion requests to the extent not prohibited by law or our business obligations.

We take reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, misuse, or disclosure. These measures include:

• Secure HTTPS connections on all web properties
• Password protection and access controls on all data storage systems
• Use of industry-standard platforms (Google Workspace) with their own security protocols
• Limiting access to personal data to only those who need it to perform their job

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. In the event of a data breach that affects your personal information, we will notify you as required by applicable law.

Specifically:

• Our website is not designed for or targeted at children under 13
• We do not knowingly collect personal information from anyone under 13 years of age
• Our intake forms and communications are intended solely for business owners and authorized adults
• We do not build websites, features, or services designed to collect personal information from children without the involvement of a verified parent or legal guardian

If You Believe We Have Collected Information from a Child Under 13: Please contact us immediately at devin@ooltllc.com. Upon verification, we will take prompt steps to delete such information from our records and ensure it is not used or disclosed.

Note for Client Websites We Build: If we build a website for your business that may be used by or marketed to children under 13, you, as the Client, are solely responsible for ensuring your website is COPPA-compliant. This includes obtaining verifiable parental consent before collecting personal information from children. We strongly recommend consulting a qualified attorney for COPPA compliance requirements for your specific business.

If you are a resident of California, you have specific rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA). These rights include:

• Right to Know: You have the right to request disclosure of what personal information we collect about you, how we use it, and with whom we share it.
• Right to Delete: You have the right to request that we delete personal information we have collected from you, subject to certain exceptions (e.g., where we are required to retain it by law).
• Right to Correct: You have the right to request correction of inaccurate personal information we hold about you.
• Right to Opt Out of Sale: We do not sell personal information. However, you have the right to opt out if we ever do so in the future.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights. We will not deny services, charge different prices, or provide a different quality of service based on your exercise of these rights.
• Right to Limit Use of Sensitive Personal Information: We collect minimal sensitive personal information and use it only for purposes necessary to provide our services.

How to Exercise Your California Rights: Submit a verifiable consumer request to us at devin@ooltllc.com with the subject line "CCPA Request." We will respond within 45 days of receipt. We may need to verify your identity before processing your request.

Authorized Agent: You may designate an authorized agent to submit requests on your behalf. Proof of authorization will be required.

Regardless of your location, you have the following rights with respect to your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your information, subject to legal retention requirements
• Objection: Object to how we use your information in certain circumstances
• Portability: Request your data in a portable, machine-readable format
• Opt-Out: Opt out of any marketing communications at any time

To exercise any of these rights, email us at devin@ooltllc.com. We will respond within a reasonable timeframe (typically within 30 days).

Our website may contain links to third-party websites, tools, or services (for example, social media platforms, review sites, or tool integrations). We are not responsible for the privacy practices of these external sites.

We encourage you to review the privacy policy of any third-party website you visit. Clicking a link to an external site means you leave our website and are subject to that site's own terms and privacy policy.

We reserve the right to update or modify this Privacy Policy at any time. When we do, we will update the "Last Updated" date at the top of this page. Significant changes will be communicated to active clients via email.

Your continued use of our website or services after any changes constitutes acceptance of the updated Privacy Policy. We encourage you to review this page periodically.

If you have questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us:

Business Name: OOLT LLC
Owner: Devin Smith
Email: devin@ooltllc.com

We aim to respond to all privacy-related inquiries within 5 business days.